Watch my interview with the CTO of Analog Devices and the President of the Woods Hole Oceanographic Institute at Fast Company. What if we harnessed the best and brightest of business and scientific research to work together to help address the challenges facing the ocean? […]
All posts tagged: SOCIAL MEDIA AND TECHNOLOGY
BMW IX XDrive 50i: A High-Tech Beast with Bling
BMW’s all-electric crossover is packed to the gills with technology, power, and range As I climb into the Aventurin Red Metallic BMW iX XDrive50 parked in front of my house, a woman in a current generation BMW X3 rolls up next to me. “I want that […]
Toyota bZ4x First Drive: A Solidly Middling EV
Read my full story over at TechCrunch Toyota isn’t the first automotive brand that pops to mind when it comes to battery electric vehicles. Toyota might be the largest automaker in the world — reportedly selling more than 9.5 million vehicles globally and stealing the crown […]
Mercedes Plan to Deliver Real, Legal, Self-Driving Technology to the Masses
Read my full story over at TechCrunch. I’m sitting in the passenger seat of a special Mercedes Benz S-Class on a blindingly bright California spring day, casually watching an autonomous delivery robot roll through a crosswalk on its way to deliver someone’s takeout meal in Santa […]
World Changing Ideas: Sustainable Technology Design & Diversity and Inclusion in Technology Design
I had the joy of hosting two podcasts called World-Changing Ideas for Fast Company. Check them both out below. EPISODE 1: Innovation Unrestricted: Designing products and communities with sustainability and innovation in mind In this podcast episode, I’m is joined by Lenovo’s Vlad Rozanovich to […]
Envisioning a Future Powered By Digital Currencies
There are so many major trends that are reshaping the business and consumer worlds—changes that are occurring at unparalleled speed. Digital transformation and the adoption of digital currencies are two of these key transformative shifts. This explosion is leading to significant innovation but also a […]
Vietnamese Carmaker, VinFast, Plots a Course for the U.S. Market
VinFast, the Vietnamese automaker under Vingroup, was one of the LA Auto Show’s numerous newcomers this year aiming to make an impression with consumers. The company showed off two all-electric crossovers at the show. And like so many new entrants to automotive — or in […]
Biliti Bets US Market is Primed for Electric Tuk Tuk Deliveries
Image courtesy of Biliti Electric. Biliti Electric, a startup founded less than a year ago, wants its electric tuk tuks to become a common sight in densely packed cities in the United States. The three-wheeled, open-cabin, all-electric delivery vehicles known as the GMW Taskman are already […]
First Drive of the Lucid Air Reveals Power and Panache
While cruising along Interstate 8 in the Lucid Air, it didn’t take long for the conversation to turn to spider graphs. Spider graphs offer a quick glimpse of how various factors like power, performance, weight and aerodynamics interact with one another. For the engineer sitting in the […]
Lamborghini’s Vision for an Alternative Fuel Future
Car enthusiasts have a history of electric-car hesitancy. While some are fully on board with electrification and hybridization, there are still some petrol holdouts, especially at the rarified and pointy end-of-the-price spectrum like Lamborghini. The push for electrification and hybrid powertrains poses a significant challenge […]
The Lamborghini Huracán STO: A Final Celebration Before Electrification
What happens when a company synonymous with powerful engines heads toward hybridization? It’s complicated. Abigail Bassett@abigailbassett / 12:21 PM PDT•September 23, 2021 Comment Image Credits: Lamborghini The Lamborghini Huracán is the best-selling sports car that Lamborghini makes, and its days as a combustion-powered super sports car are numbered. Since the […]
The Talent Equation: The Future of Women in STEM
The COVID-19 pandemic resulted in unprecedented scientific strides. As the world’s attention turned to scientific discovery to stop the virus’s spread, many burgeoning doctors, scientists, engineers, and technicians were inspired to pursue careers in research. In this custom episode of Innovation Festival 360, Fast Company […]
ABIGAIL BASSETT 